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Friday 3 June 2016

The David v/s Goliath scenario

Many a times, when startups progress positively, they face a much powerful competitor in the same space, vying for the same pie in the market.
Bhavish explained this scenario when Ola Cabs had to face the challenge posed by Uber. While he admits it was frightening, he spoke on the importance of creating a key differentiation and a unique value proposition that helps organizations to keep growing, in spite of the more powerful and better funded competitors.

Naveen added other views. He explained their strategy of exploring very early in their life-cycle, other markets where the needs may be similar. He talked about Inmobi’s global expansion into suitable ad-tech markets outside India.

Kunal Shah talked about the Indian market and its huge untapped potential. His counter to competition was that it is about great products. He further added, an entrepreneur has to be optimistic and pessimistic at the same time.

While celebrating success of startups is important, chronicling their struggles is invaluable as they hold a treasure trove of business lessons.

Lets discuss the bumps on the road, not just the rainbows at the end.

This article earlier appeared on Medium.

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